I remember it vividly — I woke up from a deep sleep, completely overwhelmed with emotion. It wasn’t joy, and it wasn’t pain — it was that haunting in-between feeling, a kind of melancholy mixed with yearning. I’ve felt it before. The kind of ache that comes from love that never had a chance to exist. The words “being who I am” kept repeating in my head like a mantra, and before I knew it, I was in the bathroom, half-asleep, recording a voice note on my phone — just humming the melody over and over again. That’s how this song was born — not from a studio session or a plan, but from a feeling that refused to let me rest.
When I started writing Being Who I Am, I didn’t realise how personal it would become. It’s about a friendship that felt like love — that deep, confusing, and beautiful connection that almost becomes something more, but doesn’t. It’s about that unspoken bond that makes your heart race and ache at the same time.
For me, it’s rooted in a very real memory from my teenage years. Growing up, I didn’t have many friends. I was the boy who went to ballet school — the one other kids didn’t understand. I was bullied a lot, not just by kids but sometimes by adults too. I learned early on that being different meant standing alone. My cousins and music — both classical and pop — became my closest friends. I used to spend hours lost in imaginary worlds I created in my head, always with music playing in the background. Music was my escape, my comfort, my language.
It wasn’t until I left art school and went to a regular high school that I experienced what real friendship with other boys could feel like. Suddenly, for the first time, I felt accepted. I wasn’t the “weird ballet kid” anymore. I was just Kfir. I made friends who saw me — who laughed with me, who shared secrets with me, who didn’t judge. One of them became someone incredibly special. There was something about our friendship that felt different — powerful, magnetic. I never said anything, and maybe he didn’t feel the same way, but in my heart, I knew that connection was something rare. It wasn’t romantic, at least not in the real world, but it lived in that space where friendship and love blur into each other — where everything is possible and yet completely off-limits.
That’s the emotion behind Being Who I Am. It’s the story of love that could never be — not because it wasn’t real, but because the world wasn’t ready for it. Because we weren’t ready for it.
Sometimes I wonder what might have happened if we hadn’t been shaped by what society wanted us to be. If we could’ve just been free. Maybe he was my soulmate in another lifetime — who knows? That question, that quiet ache of “what if, ” is what I wanted to leave the listener with. Co-writing this track with Cardellino brought it all to life in such a beautiful way. He’s a genius — a phenomenal musician and performer, and one of the most passionate people I know. He took my raw chorus melody and helped me shape the verses. Anthony Fonseca, the producer, helped me paint the landscape of sound that allowed the emotion to bloom. The final touches of sound came from an amazing Grammy Award-winning sound Engineer, Alex Psaroudakis, with whom I have been working since the beginning, and heunderstands me — he lets me be intense, obsessive, emotional — and somehow channels all of that into music.
At its core, Being Who I Am is not just about love — it’s about identity, freedom, and acceptance. It’s about breaking the chains of who you think you should be and stepping fully into who you truly are, even when it hurts. As an artist, as a human being, I’m still learning how to do that — how to accept what is, let go of disappointment, and flow with life instead of fighting it. I’ve stopped chasing approval. I’ve stopped forcing things that aren’t meant to be. Now, I just create. For me, Being Who I Am is that act of creation — the moment where pain becomes art, longing becomes melody, and truth becomes freedom.
It’s the sound of my heart breaking and healing at the same time. And I think everyone — no matter who they are or who they love — has felt that once in their life.
“BEING WHO I AM: A SONG THAT TURNS VULNERABILITY INTO POWER” is OUT NOW!
More about KFIR
KFIR is a New York–based pop-dance artist blending ballet, opera, and theatre with modern pop. Known for bold, cinematic, and unapologetically authentic music, KFIR crafts anthems that celebrate individuality, self-expression, and emotional truth. KFIR transforms personal stories into universal, dance-floor-ready experiences, connecting with audiences across borders and cultures.
Website: www.kfir.com
