It’s Pride Month, and at esmale.com, we’re buzzing with excitement (pun fully intended), and so are our sisters at the UK poppers store! It’s that magical time of year when the LGBTQ+ community takes centre stage across the country with rainbow flags, glitter, empowerment, and oh yes, a whole lot of flirtation.

From London to Manchester, Brighton to Birmingham, the UK is about to explode with parades, parties, and pure, unapologetic joy. And whether you’re marching, dancing, watching from the sidelines, or cruising through the crowds (in more ways than one), Pride Month isn’t just about being seen—it’s about being celebrated. Every version of you is welcome here. Smooth, hairy, thick, lean, dominant, submissive, kinkster, vanilla—you are the show, and this is your stage.

At esmale.com, gay sex shop extraordinaire, we’re not just sitting on the sidelines waving a rainbow flag—we’re fully geared up to make your Pride not just memorable, but downright delicious.

The calendar is hot (and we’re not just talking about the weather)

This year’s UK Pride events are going big. With over 150 events expected nationwide, there’s no shortage of places to show your colours. Whether you’re into mainstage performances and drag divas, or smaller, kinkier after-hours parties, there’s something for every flavour of queer.

Expect massive lineups at London Pride (June 29), Brighton Pride (August 3–4), and the legendary Manchester Pride (August 23–26). And if you’re heading to more niche events like Leeds Bear Bash, Torture Garden’s Pride Special, or the Sink the Pink parties, you’re in for a very different kind of pride experience—one that’s louder, prouder, and definitely naughtier.

But no matter where you’re going, one thing’s for sure: you better be prepared for some extra adult action. Trust us—there’s something about Pride that gets people feeling bold. Maybe it’s the sunshine, maybe it’s the outfits (or lack thereof), or maybe it’s the shared energy of thousands of queer bodies pulsing to the same beat. You better have your Pentyl Poppers ready!

Pride prep starts in the bedroom

Let’s face it: Pride isn’t just about political visibility—it’s also about sex positivity. It’s about being loud and proud about who we are and who we love—and how we like to play. And what better way to get Pride-ready than a visit to esmale.com, your go-to gay adult shop?

Planning on bringing someone home—or maybe two?

Make sure your bedside drawer is stocked. We’ve got you covered with a Pride Month range that includes premium lubes (hello, extra glide), vibrating toys, strokers, and plug-and-play kits to suit every experience level. Whether you’re into slow sensual nights or wild afterparties that go until dawn, we’ve got toys that’ll make your toes curl.

And for our more adventurous explorers, don’t forget the fetish favourites: fisting lube, anal trainers, nipple sucker, and bondage gear to turn your Pride into a full-on playground.

We know Pride can get steamy. So, let’s keep things safe, consensual, and oh-so-satisfying. Stock up on condoms, toy cleaner, and everything else that makes your play fun and respectful.

Get into the Pride spirit (literally)

To celebrate, we’re running exclusive Pride Month deals all June long. We’re talking discounts on best-selling toys, new collections, bundles and sexy underwear. All guaranteed to bring the fun.

Plus, our Pride sale features hand-selected items from our team that we know will get you in the mood. Whether you’re celebrating at home, away, or in the middle of a hotel room in Soho, we’ve got something that’ll make you say, “I’m so glad I packed this.”

And yes—we ship discreetly, fast, and with plenty of pride.

More than a month. It’s a movement

At esmale.com, we know that Pride is more than just parties and pleasure (though we’re very much here for both). It’s a time to reflect on how far we’ve come—and how much further we need to go. Pride started as a protest, and we honour that legacy by supporting queer charities, creating sex-positive spaces, and amplifying voices across the spectrum of our community.

We’re proud to be a business that celebrates you, every day of the year. Whether you’re new to exploring your sexuality or a seasoned pro, our mission is to make sure your experience is joyful, safe, and satisfying.